We have developed our own unique ROI Calculator for the incentive market – designed to assist the busy executive in his/her search for decision-making support prior to committing to a course of marketing action. This unique tool provides estimates of output instantly once the following information has been input:

• Present company turnover (as a benchmark)
• Number of participants
• Target turnover increase

The new ROI calculator will then provide the following information as guidance:

• Cost per participant
• New expected turnover figure
• Budget for the programme
• Turnover per participant after the programme
• Turnover benefit per £ spent

NOTE: In order to support your pre-programme budget planning, click the button bottom left entitled, ‘email me my programme budget breakdown’, to receive your itemized marketing expenditure spreadsheet (covering design, communication, IT support, reward and management).

As always there are caveats. The prospective incentive programme:

• is for a period of 3 – 4 months (longer programmes will be segmented into 3 or 4 monthly periods for maximum interest, involvement and output)
• requires a heavyweight amount of communication
• measures and monitors peers across the business, within area, region and turnover band
• includes an element of distance learning
• includes an element of recognition
• and finally, includes an element of reward, because sometimes it isn’t just the thought that counts

Remember, click the ‘email me my programme budget breakdown’ button now.